Chromazone®:a color ink pigment that is Temperature Sensitive!
Chicago IL, USa -- LCR Hallcrest, manufacturer of temperature sensitive inks and promotional products that change color with temperature, has been working closely with label printers in the development and production of temperature sensitive bottle labels that are compatible with the needs of high speed label production.

Chromazone® is a reversible temperature sensitive ink or pigment that is used to produce a finished ink that changes color within the range of “Touch Sensitive Temperature”.

Labels utilizing Chromazone ® are interactive and transform graphic copy / images into dynamic communication tools that respond to changes in temperature producing a persuasive, exciting graphic instrument that allows the brand to interact with the consumer.

Rocco Sapienza, President of Hallcrest , comments, “We are delighted to be working within the labeling industry and are excited about the recent introduction of the new Coors Light label that utilizes Chromazone® to produce a high impact visually stunning graphic label, that changes color with temperature reinforcing the brands message”.

Labels become interactive communication tools with Chromazone®.

For Information contact: info[at]hallcrest.com
Tel: +1 847.998.8580
Web: www.hallcrest.com/